Article Index
10 Easy Ways to Promote Your Website
5 Simple Steps to Accepting Payments
5 Steps to Understanding HTML
5 Ways to Avoid the 1998 Look
6 Reasons Why You Need a Website
7 Ways to Make Your Web Forms Better
A Question of Scroll Bars
Ads Under the Radar Linking to Affiliates
AJAX Should You Believe the Hype
All About Design Principles and Elements
An Introduction to Paint Shop Pro
An Issue of Width the Resolution Problem
Avoiding the Nuts and Bolts Content Management Software
Beware the Stock Photographer Picking Your Pictures
Building a Budget Website
Building Online Communities
Clean Page Structure Headings and Lists
ColdFusion Quicker Scripting at a Price
Column Designs with CSS
Content is King
CSS and the End of Tables
Cut to the Chase How to Make Your Website Load Faster
Designing for Sales
Designing for Search Engines
Dont Be Scared Its Only Code HTML for Beginners
Dreamweaver The Professional Touch
Encryption and Security with SSL
Finding a Good HTML Editor
Focus on the User Task Oriented Websites
Fonts are More Important Than You Think
Free Graphics Alternatives
FrontPage Easy Pages
Hints All the Way
Hiring Professionals 5 Things to Look For
How Databases Work
How the Web Works
How to Get Your Website Talked About on Blogs
How to Install and Configure a Forum
How to Make Visitors Add You to Their Favorites
How to Run Ads Without Driving Visitors Crazy
How to Set Up Your Hosting in 5 Minutes Flat
IIS and ASP Microsofts Server
Image Formats GIF JPEG PNG and More
Its a World Wide Web Going International
JSP Java on Your Server
LAMP The Most Popular Server System Ever
Making Friends and Influencing People the Importance of Links
Making Searches Simple
Offering Free Downloads on Your Website
Opening a Web Shop with E Commerce Software
Perl Cryptic Power
Photoshop a Graphic Designers Dream
PHP Easy Dynamic Websites
Picking a Colour Scheme
Printing and Sending the Two Things Users Want to Do
Putting Multimedia to Good Use
Python and Ruby the Newer Alternatives
Registering a Domain Name
Registering Your Users by Stealth
RSS Really Simple Syndication
Setting Up a Mailing List
Setting up a Test Server on Your Own Computer
Some Places to Go For More Information
Taking HTML Further with Javascript
Taking HTML Further
Taking Your Website Mobile
Text Ads Unobtrusive Advertising
The 5 Principles of Effective Navigation
The Art of the Logo
The Basics of Web Forms
The Basics of Web Servers
The Case Against Flash
The Confusing World of Web Hosting Making Your Decision
The Evils of PDFs
The Importance of Validation
The Many Flavours of HTML
The Smaller the Better Avoiding Graphical Overload
The Top 10 Biggest Web Design Mistakes
The Web Designers Toolbox
The Web is Not Paper
Theres More than One Web Browser
Time for User Testing
Titles and Headlines Its Not a Newspaper
Tracking Your Visitors
Understanding Web Jargon
Uploading Your Website with FTP
Using Flash Sensibly
Using Quizzes and Games to Get Traffic
VBScript Javascript Made Easy
Websites and Weblogs Whats the Difference
What Do You Want Your Website to Do
What You See Isnt Always What You Get
Which Database is Right for You
Why Doing It Yourself is Best
Why Java Will Drive Your Visitors Away
Why Word is Bad for the Web
Why You Should Put Your Content in a Weblog Format
Why You Should Stick to Design Conventions
Working With Templates
Writing for the Web

The Case Against Flash

The Case Against Flash.

I don't know if you've noticed, but people have quite a bad reaction to Flash, in general. Sure, it can be used well, but the reaction of most visitors to something starting to load will be "oh no, Flash!", followed by a hasty dash for the back button. Why is this? Well, there are a number of reasons that come together to cause it – each one, on its own, seems relatively minor, but together they make up a pretty comprehensive case against Flash.

Flash is a Plugin.

Flash isn't integrated with any web browser – instead, it's available as an installable plugin. This has a lot of downsides. The first time someone views something that users Flash, they're asked to install the Flash plugin – this takes time and is annoying, especially considering that Flash plugin isn't available for all browsers. After that, every time some Flash content appears, the Flash plugin has to be loaded into the browser before the content can even begin to be loaded, losing a vital few seconds.

Flash is Slow to Load.

Once the plugin itself has loaded, the next step is for it to load the Flash movie in question. Because Flash movies are typically so heavy in images and animation (that is, after all, the point of them), visitors will often end up spending a considerable amount of time being forced to stare at a 'loading' graphic. This is supposed to be the web, not a PlayStation – no-one wants to watch your site load.

Flash Makes Sound.

Flash upsets users because they generally have no way of knowing that it's going to make sound – many users disable all their browser's sound functions, not wanting random websites to be able to make sounds at them, but Flash sound still gets through, since it's a plugin and doesn't obey these settings. Flash is part of the reason why users end up browsing the web with their speakers turned off altogether – people just hate having unexpected sound forced on them, and they have no way of knowing whether your Flash website might suddenly start making some.

Flash is Often Unnecessary.

Because Flash lets you make little animations, many websites use it for things that are completely unnecessary and un-interactive, but that they think look 'cool'. The classic example of this is the web crime of the Flash intro: a useless piece of Flash that visitors have to sit through before they get to a website, usually saying and doing nothing useful whatsoever. Using Flash for unnecessary things is actively user-hostile, and many users have come to associate its use with that mentality.

Flash Breaks URLs.

If you let visitors navigate around within a Flash movie, that navigation isn't saved at all. If they go to another site and come back, or even just press the 'Refresh' button, they'll lose their place entirely, and have to start from the beginning again. This isn't good if they found a particular piece of information or picture – they'll be annoyed at having lost it.

Flash Breaks Right-Click.

Users like to be able to right-click, to print what they're looking at, or save it, or copy it to the clipboard – not to mention all the extra functions that they might have installed on that menu. Right-clicking on a Flash-based website, though, gives a right-click menu of things related to Flash, like whether the movie should display in high or low quality. Users just aren't interested in this menu, and are upset that they can't get their normal one back. This is an especially large problem for users that like to have more than one window open at once by using right-click followed by the 'Open in New Window' function.

Search Engines Can't Read Flash.

Finally, perhaps the most convincing argument against Flash: it's entirely invisible to search engines. Text you put in a Flash movie doesn't exist, as far as search engines are concerned. It's closed off from the rest of the web and unfindable by most of your potential visitors. That surely can't be good.